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Motivating Purpose for Sustainability

Motivating Purpose for Sustainability

In one of his many essays providing advice to young entrepreneurs, Y-Combinator co-founder Paul Graham says that instead of looking for startup ideas, one should be looking for problems. He goes to illustrate this with the examples of Apple, Yahoo, Google and Facebook, saying that none of them were initially meant to be businesses – they were things that their founders had built to solve a problem (specifically, in these cases, a problem that th...
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If we can’t align investment with the SDGs we won’t achieve them

If we can’t align investment with the SDGs we won’t achieve them

The headline to this article is a sobering assessment, but it’s accurate. In the last issue of ESG Magazine, I wrote about how we can get more investors engaged with the SDGs. In that piece, I gave a simple description of the divide between how investors typically want to receive environmental, social and governance (ESG) data and the actual ESG data that most companies produce.
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Can the private sector misbehave its way to sustainability?

Can the private sector misbehave its way to sustainability?

"I am asking you to misbehave…" This was U.N. Secretary-General António Guterres’ plea to business during his opening of the High-Level Meeting of Caring for Climate, held during COP23 — the annual U.N. climate conference — in Bonn earlier this month. Generally, when the words "misbehave" and "business" appear together, we expect to hear about business behaving badly.
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Top Four Reasons to Attend a CSR or Sustainability Conference This Fall

Professional development events exist for just about every career, and they’ve been around since Thomas Edison held his first, “How to Change a Light Bulb” seminar for aspiring electricians (attendees earned 10 CEU credits and went home with some nice tsotchkes). For the growing number of corporate and nonprofit
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4 rules for effective corporate governance

4 rules for effective corporate governance

Successful integration and effective management of sustainability at a company requires having committed leadership, clear direction and strategic influence — and none of this will happen without a robust governance structure. Sustainability governance helps a company implement sustainability strategy across the business, manage goal-setting and reporting processes, strengthen relations with external stakeholders and ensure overall accountabilit...
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Education for Sustainable Development

Education for Sustainable Development

It’s been two years since the UN introduced the Sustainable Development Goals (SDGs), a call to action embodied in 17 specific goals to tackle global issues like poverty, access to education, gender inequality, and climate change.
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Lessons of CSR Leadership

Lessons of CSR Leadership

Three years back, when my CEO asked me to take on the project of tying together the various Outreach and Community programs that were going on within our organization under one umbrella CSR program, I thought…”Wow! Where do I start?”
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Why Corporate Social Responsibility Takes Precedent Over Reputation

Why Corporate Social Responsibility Takes Precedent Over Reputation

After years of practicing corporate social responsibility, I'm still surprised how often companies mix up their priorities. Practicing CSR isn’t about being seen on big sustainability lists — it’s about creating strategies that produce measurable results and lasting impacts.
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Let's not greenwash the SDGs

Let's not greenwash the SDGs

We’ve been fans of the Sustainable Development Goals (SDGs) since they were launched almost two years ago. They are truly this generation’s moon shot. Participation by the business community is critical to reaching the SDGs by 2030, and we are bullish on helping businesses make that happen. So what’s the problem?
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Seven elements of a results-driven corporate social responsibility program

Seven elements of a results-driven corporate social responsibility program

Companies today must become active within their own communities to thrive as 81% of millennials expect organizations to make public declarations of their corporate citizenship.
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